Does your website contain the latest technology?
How usable is your website?
Is it accessible to all?
Does it display consistently in all browsers?
Does it validate to W3C standards?

Are you aware of the content your customers look at on your website?
Doy you know how long your customers stay on your website?
Do you know the last page they visit  before they  exit your website?

Does your website compete effectively for new and repeat business?
Are your calls to action actually working?
Is it possible to increase ROI?

How well does your current site perform on the search engines?
Is there room for improvement?
Are your PPC campaigns delivering poor results?

Do you have a new business idea, or are planning a complete revamp of an old website?

An opportunity audit ensures you go in to the market with your eyes wide open and with aces up your sleeve.